Kaleb Cooper’s Christmas tree business Jolly Pines is set to offer a unique service this festive season.
The business, which has expanded its delivery services beyond the Cotswolds, will be distributing British-grown Nordmann firs to homes across England and Wales.
Then, come January, the company will collect the trees and burn them for renewable heat at SDL Solutions in Chipping Campden.
Some lucky customers may have their trees delivered by Kaleb Cooper himself, as he will be behind the wheel of one of the delivery vans.
Kaleb Cooper (Image: Jolly Pines)
This new initiative aims to address a common issue seen every January, where most real trees end up in a skip, on a pavement, or in a lay-by.
Instead, Jolly Pines offers to collect the trees in the same van that delivered them, ensuring they are put to good use after the festive season.
Households interested in this service can place their orders until November 13, at jollypines.co.uk.
Jolly Pines, which was started by the Cotswolds farmer and biomass firm SDL Solutions, will begin deliveries on November 18, and will collect every tree in January to burn for renewable heat.
This will be the first year Jolly Pines has delivered to homes outside the Cotswolds.
Last Christmas, Jolly Pines delivered to pubs stocking Hawkstone across England and Wales.
This year, the operation has grown significantly with 800 British-grown trees, more pubs on the route, and households now able to order directly.
Sam Launchbury, co-owner of Jolly Pines, said: “Nobody thinks about what happens to the tree in January.
“Most trees end up in a skip, on a pavement or in a lay-by.
“Jolly Pines trees are delivered and collected on a planned route, so it’s done as efficiently as possible.
Kaleb Cooper (Image: Jolly Pines)
“Once returned, the trees are chipped and turned into renewable heat.
“Every tree is British-grown, which matters to us as much as what happens to it afterwards.”
Jolly Pines also teamed up with Hawkstone, the Cotswolds brewery, again this year.
Pubs that signed up to a Hawkstone keg line were entered into a competition to win a tree, which closed on November 6.
Kaleb Cooper highlighted the importance of supporting British growers and reducing waste.
He said: “A real tree should come from a British grower, and it shouldn’t end up in a skip in January.
“That’s the whole idea.
“I delivered quite a few of the pub trees myself last year, and I’ll be out in a van again this time, so if yours turns up with me driving it, you’ve won.”
A 6 to 7ft Nordmann fir costs £157 at jollypines.co.uk, which covers delivery, collection, and recycling.
