Consumer champion Martin Lewis has highlighted an issue with a bag of Wotsits snacks.
The MoneySavingExpert has pointed out that the nutritional information shown on the 36g Wotsits bag only applies to a 30g serving.
While the pack states there are 148kcal per 30g, the actual calorie count for the full bag is 178kcal.
“It’s misleading and unnecessary,” Lewis said in a post on X.
Just spotted this. It’s misleading and unnecessary, who eats 5/6th of a bag? pic.twitter.com/NjhllbCDFK
— Martin Lewis (@MartinSLewis) July 29, 2026
“Who eats 5/6 of a bag?”
Newsquest has contacted PepsiCo, which owns Wotsits, for comment.
Martin Lewis Wotsits posts sparks debate
The post sparked a broader conversation about clear labelling, with many users calling for calorie counts to be listed per full package rather than per serving.
One reply said: “Every container of food should have the total number of calories in it as well as the figures for any suggested serving.
“Easier to do the sums but then people would limit the amount they eat, which isn’t what manufacturers want.”
Other users questioned whether this practice was simply a matter of following existing labelling regulations.
One said: “Are they following a regulation where they are in line with it but it’s a stupid regulation and they know it.”
Others raised concerns about reduced portion sizes and front-of-pack labelling in general.
Another posted: “I am getting tired of it not listing stats for the whole product.
“Also Carbs should be listed on the front as for many it’s the most important stat.”
One person said this practice was common across so many products.
They shared: “There are so many examples, even mozzarella cheese, if you look at what is considered a portion, it’s just a slice.”
Another commented: “Making cereal boxes of 375g the same size as a 500g boxes is also misleading.”
Would you want nutritional information to be displayed differently on food packaging? Let us know in the comments.
